Mentoring Security Professionals

We will be launching a series of educational webinars that are absolutely free to attend. The aim of the webinars won’t be to present people and their past stories, but to have specific guests who will combine their experience and training in the industry in order to teach you something new, to help your professional development and to provide consultation for you. They will share their opinions, the “do and don’ts” of the industry and answer your questions.

And the best part? The content of each webinar will be developed by you! While we are working on our next webinars, let us know either by a comment here or via email at info@lemareschal.com what topics would you be interested in having discussed, answered and/or receive consultation on? This is a webinar created for you, by you!

Executive Protection Agents in a Rare Interview with a Retired Paparazzi

It’s not very often when we have the ability to interview and learn from our adversaries. While most efforts are seemingly focused only on physical attacks, they do not give enough emphasis to the paparazzi, media, and all that this facet of protection entails. But we’ve got you covered. This is an interview we have been wanting to do for the last 5 years. What we learned from a retired British paparazzi is that pointing a flashlight toward them won’t work, neither you are safe if you block the tail number from your private jet. We also learned how they find information about your clients, who are willing to pay a lot of money to buy your pictures (no, it is not only the media outlets), to what length they will go to distract you and get that picture and why you will be not able to buy their silence.

*Disclaimer: During this interview, you may encounter offensive language content within the realm of your site.*

** For permission to use this video please contact info@lemareschal.com**

***Copyright @Athena Worldwide, a LeMareschal LLC company. Any illegal reproduction of this content will result in immediate legal action.***

The challenges for protecting Public Figures- The Macron Incident

The latest incident with French President Emmanuel Macron being slapped by someone in the crowd has once again fired up the keyboard warriors who take any incident (video or picture) such as this and claim how improperly the Executive Protection team functioned and what would they have done differently and, of course, be more successful. As a Greek proverb says ‘’Whoever is outside the dance (floor), can sing many songs’’ Meaning: It is easy to talk about something when you are not the one involved in it. 

As security practitioners, we must be very careful what we say online, keeping in mind, whatever you post online stays online even if you delete it minutes later. We should not criticize security details and/or the people involved because we do not know all the facts, details, limitations and the full story. When you post a comment on a 10-second video, you may not have the full story. You do not know what happened before or after the incident. What you see in a photo may not be the full picture. It doesn’t make you any more ‘’professional’’ when you try to spot the wrong moves in an incident where you weren’t involved and you do not know all the parameters: you are just assuming.

In this case, we heard many opinions:

‘’Why didn’t they keep standard formation?’’- How can you keep standard formation when your principal is anticipating close interaction with a member of the crowd? Greeting lines are extremely tedious and are one of the most difficult situations to read and provide protection.

‘’The reaction time was slow.’’- The reaction time always seems to be slower when you see an incident on a video over and over again rather than being involved with it in real-time in the field.

‘’They were lucky he wasn’t holding a knife.’’ – Actually someone did their job well and made sure he (or anyone else in the crowd) wasn’t holding a weapon. What most fail to understand is that these crowds are previously checked for anything that can be used as a weapon.

‘’Why didn’t they saw that coming?’’ – They don’t teach ESP at Executive Protection schools…

‘’Why didn’t someone teach Macron?’’ – Most protectees won’t sit down and learn from you about protection, they want you to protect them. It’s not their job to know how to do yours…Why do you think you’re employed?

Now let’s address some challenges for protecting public figures and try to make some rational sense of all of this.

Protecting people whose identity depends on the public, such as politicians, in this case, is very much different than protecting a C-Suite executive for example. A politician needs the interaction with public. They shake hands, hug, get pictures with and celebrate with large crowds. Having people like them is what makes people vote for them, and they need to look and act quite approachable to everyone in order to gain votes. If they don’t get the votes, well, then they no longer hold their current political position. They have to attend gatherings and events and most of those functions may be outside of your span of control regarding organizing it. You have to provide services as best as you can with what you have and minimize whatever limitations you can. 

In this case ‘’the unknown crowd’’ is the issue. The ‘’crowd’’ provides a good opportunity for the enemy to blend in, act and even escape in some cases. Also, as most public appearances are preplanned and announced, the enemy has the time to be prepared for the attack. And when we say attack, let’s clarify that “attack on your principal” is not only an assassination or physical harm but also an attack on his/her personality, reputation or by causing embarrassment. 

While most EP training schools focus only on physical attacks, have in mind causing embarrassing situations may be something your principal is particularly vulnerable and endangered by, thus it is something you must be prepared to prevent. Making sure the crowd has been checked for anything that can be used as a weapon doesn’t mean you are safe from an embarrassing situation. Paying attention to people’s hands and what they are carrying doesn’t mean you can be sure about the intention of a handshake. A handshake can become a pat on the shoulder or a slap on the face. How would you know the intentions of the handshake and act within 2 seconds to prevent it? You must be in very close proximity to do that and sometimes you have limitations on how close you can be with your principal, particularly when they are interacting with the public and potential voters. When any public figure decides he/she want to come within close proximity of a voter, you are required to break the standard formations and you cannot have security between the voter and the principal because they need that ‘’personal space’’.

Act too aggressive and they will perceive this position as very unapproachable, something that goes against your principal’s political campaigns. So you have limitations or adaptations to perform your protective job competently. 

Another thing to consider is that some protectees will appear uncooperative with you and your suggestions or directions. They will do the exact opposite of what you have instructed them to do or whatever the plan was because they thought doing something different was ok, safe or was suggested at the last minute by their campaign manager. Some protectees will ask you to protect them no matter what. The fact that they won’t consider changing their lifestyle, and you have to do your best, becomes another facet of the ever-evolving detail.

Have we forgotten the flying shoe incident with President Bush in a press conference in 2008? The red paint thrown at Mary Harney, Ireland’s Health Minister in November 2010? Berlusconi’s nose being broken and two teeth knocked out when a man attending a political rally threw the statuette of Milan’s Duomo gothic cathedral straight in his face in 2009? Eggs being thrown at Bill Clinton in Warsaw, Poland? Nicolas Sarkozy being a victim of a flying pie in 1997? The book thrown at Obama in 2010? The glitter attack on Minnesota Governor Tim Pawlently in 2011? Pope being attacked by a woman who jumped barriers at St Peter’s Basilica and knocked him down in 2009? The famous slap on Dimitra Liani Papandreou, the widow of ex Greek PM at her book signing by a woman who appears to be there to sign her book? Bill Gates’ “Pie-to-the-Face” fiasco? There are so many more similar incidents including paint, body fluids, pies, yoghurt, vegetables, flour and even flashing body parts such as the Femen members who went toplessness in front of the EU-Russia summit, in Brussels, in December 2012.

Can we criticize the EP team members involved in these incidents? Can we say that you would have done better after the incident has taken place? From the moment you have a complete crowd check for weapons, you are in a “secure” space. But what leads you to believe that you have a better understanding regarding the mental status of someone who appears to be a voter or a fan? Can you honestly guess his motives if he/she wants to slap, or spit or in some way embarrass your client?

If you haven’t provided security details for Public Figures, it may seem easy for you to criticize an incident like this, but criticizing what you don’t know and just assuming doesn’t make you right and it very well may show your ignorance. Instead, use this incident as a reminder that people will use anything to harm your client’s reputation and their imagination can be big and quite unpleasant. Keep it as a learning tool for yourself and yet another scenario in your head of what you would or wouldn’t do if…

Denida Grow

Managing Partner

LeMareschal LLC

Founder & CEO

Athena Worldwide

Nannyguards

Marketing tips for Executive Protection Agents

Perception is everything, protect yourself and build your reputation on solid ground.

*These are part of a panel of personal opinions formulated from my experience in the industry as an EP agent, business owner and recruiter for other corporations. Keep in mind that just because I preach it, doesn’t mean I haven’t made the mistakes. It’s actually the fact I have made some of these and it’s caused me to learn what can work and what doesn’t. You may not agree with me or follow up with the suggestions, but experience is an amazing teacher…”Let he who has ears…”*

1) Know what you know and know your value. (Know what you are willing to sacrifice as well, working more hours, night shifts, holidays, for how much, or how little.)

2) Know what you don’t know and either leave it to someone else or study it (There is nothing worse than someone who is trying to operate in many different fields, and yet, have quite limited knowledge on each field and act as though they’re the authority on it.) Focus on what you are most interested in and master it. Only move on to something else when you have a solid foundation on a topic and you are prepared to expand to something else.

3) “Listen more and talk less” Comment or post on social media only if you have something constructive to say and always stay on point and use professional language.

4) Post or comment only on subjects you know well, subjects you have studied, and subjects you know from real-life experience. There is no need to post daily or non-related posts.

5) It takes specific work and, quite simply, boots on the ground to consider yourself experienced. Having worked EP two or three days a month doesn’t make you qualified enough to disagree or raise your voice with people who have been doing this for 10+ years. Neither are you an expert after one or two years in the industry (You can always see who is who and what they know and don’t know by what they post on social media). Stay humble, lay low and learn your trade well…Your day will come.

6) Maintain a professional image on all business-related social media sites. A suit and tie picture will always be better than a tank top or a duckface selfie.

7) Build a professional LinkedIn Profile, highlight your skills and post all your professional and educational achievements.

8) Stop posting sensitive information, IDs, and license numbers on social media (You are a security professional! If you fail to protect even your own personal information, what does that tell me about how you handle your clients’ information??)

9) Always maintain OPSEC in every post you make. Always think, “How could this be used to harm my client or my team?

10) Protect your data! We have seen more and more security professionals warning their connections that they have been hacked! If your ex-girlfriend can hack your Facebook or LinkedIn profile, then you are probably not very good at keeping your clients or your information safe.

11) Keep high school drama out of social media.

12) Control your emotions, and remain professional at all times…You are your client’s close protection, NOT his/her “Buddyguard”. Friendly at all times, not Friends.

13) Be careful of your connections and the people that you recommend or work with. Have you heard of death by association? Make no mistake, it is a very real factor in our business!

14) Build a professional-looking CV. Keep it simple and to the point. There is no need to hire a CV writer, you know what you have done, trained for, and accomplished.

15) Invest time in building connections. Spend time talking to others or helping them with their projects. I have gained many contracts after the interviews I did with others.

16) Offer pro bono services to companies you respect and want to be involved with.

17) If you are single and have no family commitments, perhaps you work that shift on Christmas or other holidays so someone else can spend the day with his children. You have no idea how being understanding can help you in the long term.

18) Study your clientele and any potential clients. The industry has changed significantly, and the new wave of clients are IT gurus, app developers, cryptocurrency investors, reality stars, etc. Always be knowledgeable on current trends and topics.

19) Be informed on local and international news, threats, and events that affect the industry and the needs or operational aspects of your clients.

20) Don’t be arrogant, there is a fine line between being confident and arrogant. Never cross it…There usually is no way back once the damage is done.

Denida Zinxhiria Grow

Founder & CEO

Athena Worldwide

Athena Academy

Nannyguards

Managing Partner

LeMareschal LLC

Things to consider before you hire an Executive Protection team aka Bodyguards

 To all CEOs, celebrities, VIPs and high value individuals…

At some point in your careers, you will most likely find the need to retain, or at the very least, inquire about close protection services for yourselves, your loved ones and possibly for those you employ closest to you.
      Now, the list of companies and corporations that provide these type of services is quite lengthy and, while at first they all appear very impressive, you need to be thorough as you take a deep look at them and the ideals and morals they represent. Again, you are searching for the perfect fit that best protects yourselves, your families, employees and all things that you need secured and confidential.
      A quite disturbing trend as of late has been the repeated posting of pics with you as the client, at your locations and in front of your vehicles, private planes, residences, etc. while boasting about the details of who you might be, what was happening or other items of a secure nature. Now, this is entirely unacceptable no matter what the terms or conditions of their employment may be with you. You, and all that that may encompass, are to be secure, confidential and invisible for all intents and purposes. Period.
      Social media has become the source of all communications amongst a great number of these entities and this in turn has led to a trend of exposing enormous amounts of confidential client information when it is not only unnecessary but highly unprofessional and, frankly, childish. At times, it has even been portrayed as “marketing” when, in it’s true form, it’s nothing more than schoolyard bragging.
      So, when researching a prospective organization that you perceive may be the one you will choose, a thorough search of all related social media should be performed. The company’s sites, the reviews and even the social media sites of any/all possible employees that you might hire from their corporation. If they are willing to expose their previous clients with seemingly reckless abandon, you will most likely be the next celebrity/VIP pic that hits the Facebook/Instagram/LinkedIn circuit and that is, I’m quite sure, not your desire at all.
      Many companies will show an endless supply of “tactical” pictures, extreme condition photos, worst case scenario snapshots, etc. Please understand that most of the organizations are composed of a large number of former military members, former LEO/SWAT members and private security contractors who have “been there & done that”. But it is always wise to remember that while these skills are highly advantageous should everything go tragically wrong in your day, these type of days should never happen if the proper planning is performed which is completely above and beyond the “hard skills” as they are often referred to.
      Another highly recommended item is a detailed NDA and total social media blackout for all involved. Leave nothing to chance and be very clear regarding the seriousness that this represents to you and the severity of disciplinary action should it be violated. Again, you and all you hold most dear are to be secure, confidential and private and definitely NOT on the front page of a local newspaper, tabloid, media page or out to the highest bidder.
      Always remember this…You came looking to us with your concerns and fears, placing your overall well-being in our capable hands. With that in mind, you should always feel protected, safe and secure from anyone or anything that might wish to harm you. And that harm should NEVER be at the hands of the very people whom you have so willingly trusted to provide the very best security, protection and peace of mind.

Denida Zinxhiria Grow

Founder & CEO

Athena Worldwide

Athena Academy

Nannyguards

At Athena Worldwide we are industry leaders in promoting, training, and staffing female bodyguards internationally. With our affiliate offices, we can provide worldwide close protection and executive protection services for entertainment professionals, politicians, CEOs, Royal Families, journalists, clergy, and corporate personnel. Want to find out more about female bodyguards? visit www.athenaworldwide.com

Confidentiality: Personal Choice or Professional code of conduct?

Recently, a young lady, new to the industry, raised a question on a social platform questioning the practice of, or if it is acceptable for, people in our industry to be dropping clients’ names in public or publicly posting pictures with their clients. Surprisingly, many people who took part in the thread commented saying that they didn’t find anything wrong with it. Some of them even named their own old clients. Some were trying to justify it by saying they don’t work for that specific client anymore, they didn’t reveal anything personal about the client, they have the client’s approval to post that picture or name the client, their client is super famous and paparazzi are always getting pictures of them together so why hide it, etc., etc. Essentially, the overall consensus was that they are “good guys” and how dare we criticize people we don’t know. These were quite a number of comments from individuals who either work in the security industry as operatives or own companies themselves and hire contractors to represent them.

Now, we all know that confidentiality has been a hot topic that raises many debates every time it’s laid on the table. And we see the ever-increasing need to have discussions about it nowadays, more than ever, due to the internet and the influence of social media. Merely saying that it is wrong to post a picture or name your client in public does not remotely infer that we are jealous of the clientele you have, it is certainly not because we want to talk bad about you or because we want to look better. The primary reason for it being discussed as an action that is wrong to do goes all the way back to the very basics of risk assessment and dynamic risk assessment. Those who haven’t had the opportunity to be taught these topics in one of their EP schools should truly seek continuing education on it and those who fail to remember their training on how it can drastically affect the client’s safety, need to go back and re-study. This is EP 101….

For a moment, let’s talk about risk factors and who may be after your client: Media representatives (journalists, paparazzi), stalkers, unhappy former employees, former wives, girlfriends, business associates, business antagonists, people he owes money to, kidnappers, and while the list can go endlessly on forever, for brevity’s sake, let’s say anyone who may want to harm him/her in any way, shape or form. That being stated, the person who is standing directly between that client and all these risk factors is you, and anyone who works in the security detail. By linking your name or putting an ID on the person who is standing next to that client in the picture frame is a risk by itself. How so? We will explain later.

Now, let’s address some of the individuals who have stated that these are acceptable practices. Confidentiality is always associated with the less than-desirable actions or events that may occur during a detail, “What happens on the detail, stays on the detail” sort of thing. We have a tendency to become complacent with many other aspects of the more pleasant, day-to-day occurrences, not feeling that they are of any importance in the overall aspect of security. You could not be more mistaken. Confidentiality is about ANYTHING that involves your client and their life, and whoever was involved or interacted with the security detail. It entails the complete protection of any/all kinds of information that someone might gain access to, who may want to harm him in some way, obtain something to use against him, or even harm his reputation.

How long must I maintain this confidentiality? Well, just because you worked for someone in the past doesn’t mean you can or should discuss any details about them or the fact you worked for them formerly. Having worked for someone means you now know critical information regarding their security detail, estate security, what kind of vehicles are used, how many people work for them, what are the skill sets of the current agents (basically how good they are), if they have any issues or weaknesses (divorces, custody battles, use of drugs and alcohol, illegal affairs …), etc. You also know where the client likes to “hang out”, where his good friends live, his close family resides, and most importantly, you are aware of all the security ‘’gaps’’ and security protocols…. And these tiny gaps? We write about them in our reports and address them to our supervisors and most of the time no one cares to take them into consideration because of the budget, or because they don’t want to ‘’bother’’ the client’s routine or bring inconvenience to their daily life. So, the complacent prefer not to change anything, and most of us have walked into security details where protocols (even radio call signs) haven’t been changed for years. So, having worked for someone in the past, even if you are no longer employed there now, doesn’t make it acceptable to talk about it, because you are in possession of important information that may harm or put anyone who worked for that client in a position to be blackmailed or harmed.

“I have the client’s approval to get a picture with him and even post it”. Let’s admit it, there is nothing more satisfying in our profession than to have a happy client who is OK with having a picture together. Yes, you can take that picture of the two of you, but for your own personal photo album, if you like to keep one of those…Never to post in public. The client may be OK with it, but remember, the client hired YOU to protect THEM. They don’t know about security procedures and risk factors, and if you ask for a picture, they may think it is safe. You, however, as the security professional, the trained and educated one, must think and breathe ‘’security’’. You alone are the one whose acts must always take into consideration the client’s and team’s safety.

Many inexperienced agents are misled to believe that since paparazzi are after their clients, their face is all over the media so why not post a picture? Well, the simple answer is, that your face may be in those pictures, but you are just a face. A face doesn’t give an ID to that person standing next to your client, however, posting anywhere on the internet or in any type of social media platform absolutely does. So again, you’re putting a name to the face of the person who guards that client and thus presenting another possible access point to the client or their lives.

And to those who say we shouldn’t criticize someone we don’t know in person, please understand that you are critiqued for everything that potentially shows your professional attitude and performance. “Perception is reality” is more critical than you think. And for something like this, it only takes a misspoken statement in an interview or your personal opinion on social media. You are not necessarily judged if you are a good family person or a good friend. Someone must know you personally to have an opinion on those matters. But when it surrounds work, please remember that what you post, how you comment, and your professional behavior will be criticized and this fact spares no one.

In our line of work, we are the ones who must think and prepare for all threats and take needed measures to prevent worst-case scenarios. Depending on who your client is (or was) talking about them doesn’t necessarily cause life-threatening harm, but it can do damage in many other forms, which you as their security (past and present) must always protect them from, keeping them safe at all times. It may also harm anyone who worked along with you. Just think for a moment…If someone wants access to your client, is it not feasible that they would begin threatening your child, blackmailing you, or threatening someone you love? And under those types of stressful circumstances, would you still be able to remain quiet, hold the information, and not reveal what you know about that client? The secondary blackmail, extortion, and kidnappings are a useful tool to get access to the primary target, which is your client. Predators will go after the ‘’weak’’ link as they seek to harm a target. Exposing that there are any weaknesses, you included, will present an opportunity, and your client is likely to suffer for your misdoings.

An important aspect to consider is why some people are in so much need to stroke their ego. Why is it so important for them to be congratulated, to be told ‘’good job’’, or why their ego matters more than confidentiality and operational security? Do you really think a person who is in such dire need for validation is a safe choice as an executive protection agent? What information will that person disclose to anyone who is willing to pay him just right or threatens him just enough? Think about it for a second.

The companies that have the biggest clients are not known to most of us and they most certainly don’t go by any “tacti-cool” logos or brand names. These companies use strict NDAs and they are critical of how you carry yourself on social media platforms and some will even forbid you from having any significant social media presence. NDAs are there for a good reason, mostly to protect any/all the information you will gain while working for the client. There are many of our colleagues who work for HNW and UHNW individuals and you will never know their names. For example, you’ll never see anyone from some of Forbes’s Top 100 security teams ever mention where they work or for whom they provide protection services.

Where you work, or who you have worked for doesn’t say who you are as a professional, or how proficient you are. We have seen excellent professionals working for great clients and less-than-deserving individuals working for them as well. The name of your client or his social/celebrity status is not related to the level of your success by any means. Each detail has its own unique aspects. Consider the actual threat levels, the intricate advances required, the planning, and real-time decisions that must be constantly made on the move. It’s NOT about you…Never was, never will be. It’s all about the client and the operational professionalism you and your team provide.

Most of the confidentiality issues come from people who have done celebrity protection. Rarely, do we see it with anyone who runs corporate security details, or works for foreign dignitaries or politicians. We all probably know a bad professional who said yes to a low-paying job just to get that chance and get pictured next to a celebrity, but at the end of the day, you should measure your success by the fact you are still working as an EPO full time, it is your main income, you bring enough money home to your family and you are keeping your client and your team happy and safe.

It is up to us, the trained and educated security professionals, to identify a possible risk and minimize the threat level. Name-dropping our clients or unneeded selfies won’t make it any easier, and quite often, it adds more risks. There are many colleagues who think it is not a big thing naming or talking about your clients, but that becomes a liability and you yourself then become a liability as well. Tomorrow your work application may be rejected because someone saw how quickly you talk about your clients. You will find yourself passed over for another applicant who can remain quiet over the simple fact that you can’t keep your ego in check. And you will always wonder why they didn’t hire someone like you who has more work experience and more tactical skills. The truth is, there are many companies who do truly care about confidentiality, and they not only see it as an ethical threat but as a very strict part of their professional code of conduct.

Think twice before you name your clients or post that picture to the public… it may very well leave you out of the loop!

Executive Protection – Realities of the Industry and the Ugly Truth

Let’s talk about the real world of Executive Protection with all its fantasy myths and all its brutal truths.

Executive Protection – Realities of the Industry and the Ugly Truth

     Many newcomers in our Craft have a completely different idea of what the profession truly is or what it appears to be, because their view is primarily based on what they have heard, seen in staged pictures, or what Hollywood tells them it is. This lack of honesty will always leave them either very disappointed about the actual day-to-day operations and/or leaves them vulnerable to making some serious mistakes while on duty.

It is common in our industry to see many of our colleagues posting pictures on the internet social media sites of “selfies” taken in first-class airline seats or in the client’s private jet. Some “selfies” show them with their feet up on a suitcase claiming “another classy trip”, or posting from 4 and 5-star hotel rooms, from poolside at an exclusive resort, from the finest restaurants, or next to a limousine parked next to a jet.

     However, what is known to all of us who have been in the industry for some time, this type of showboating does a serious injustice to the actuality of the nature of the business. Those “selfies”, pictures, and embellished stories of grandeur don’t do the profession any favors as many practitioners new to the industry, or those contemplating a career change, see a life of luxury and make a judgement call based on smoke and mirrors. And an even more important point to remember is that the client has the extravagant life…You do not! You happen to be present for the sole reason that you must be present to provide protection for the client, not because this life of leisure is yours. Distinguishing the difference is critical.

     The reality is- The majority of these pictures are either staged or were taken while not actually working a security detail. We have seen colleagues ask, or even offer to pay, to stand next to a private jet. They put on their best 100-dollar suit, shiny 30-dollar Timex watch, and 12-dollar dark sunglasses and “pose” next to someone else’s 10-million-dollar jet. And we have seen aircraft tail numbers show up in these photos and, for fun, ran the numbers, located the owners, and even tracked the flights. (Now, because you wanted to look “cool”, you have violated another aspect of security, exposed your client, his possessions, and possibly his/her travel schedule, and leaked information that was to be kept confidential…Remember, OPSEC is always first priority, not your ego or accolades from your buddies!)

     The reality is- Anyone can pose anywhere, at any time, and make it look like they are working. Anyone can ask a limo driver to take a picture of them next to that limo. If you feel such a dire need to brag about your job to others that you put your client’s health and safety at risk, who in our industry would ever work with you or recommend you to others? If this is how you see it, this is NOT the career for you. If we could only call out all the people we know who were on vacations with their families, and they post pictures pretending to be on a detail. We even know people who traveled to third-world countries to meet their online “girlfriend” or “boyfriend”, and then they posted pictures as if they were working a detail in those countries!

     The reality is- When you work for someone, it is rare to have a first-class airline seat next to them on a 6-hour flight. Most clients, no matter how wealthy they are, will book you an economy seat back in the aircraft somewhere. Yes, there are a scarce few clients who will book first-class for their CPOs, but to qualify to work for these clients, you must already be well-established in the industry and have a plethora of industry history and references. And quite often, the CPO has worked for the client for quite some time and there is a close familiarity between the client and the CPO, not unlike the trust a patient might give to their personal physician.

     The reality is- When you work with a busy, well-trained team, you will work on rotations and have a schedule that allows for only two things: keeping the client safe and getting to bed to get enough sleep to be able to do it again tomorrow. Anyone who has the time to “enjoy” taking pictures probably has too much time on their hands, isn’t watching their client closely enough, or maybe isn’t working at all. And if you happen to be working alone, you cannot spare any lapse in focus or attention away from your client for your own personal enjoyment. We have been in rotations where after work, we were so tired that we didn’t have the energy or interest to exercise, call our family members or friends, or even eat! Sleep becomes paramount under circumstances like this. This type of scenario is usually due to working long shifts alone or with very little relief staffing, but that is a situation worth discussing in another article.

     The reality is- When your client travels, they may be working or on vacation, but you are ALWAYS working. You will ALWAYS get less sleep than your client. When they finally retire for the evening, you are up another few hours planning and preparing for the next day. When they wake, it might be because you are responsible for waking them, or you have to plan for any/all requests they may have upon waking, which means you are up a couple of hours before them. While working, you have to focus on your client’s needs. Finding time to eat and go to the bathroom is not your client’s responsibility or even on their mind. If you want to eat, you have to find your own way to do it quickly and efficiently. If you need to empty your bladder, you have to leave sight of your client and return quickly. If it is not safe to leave your client, then you choose to either hold it or make other arrangements. This is hard enough as a male, but as a female, it is nearly impossible to improvise. Again, a subject for future articles!

     The reality is- You will need to find time to eat, sleep, shower, go to the bathroom, write reports, call your family, pay your bills, clean your clothes, charge your equipment batteries, train, stretch, exercise, and accomplish other normal life tasks and all outside of the client’s view. And you will inevitably find yourself doing things you wouldn’t do in your personal life because you must adapt to your client’s activities. And you will need to be an expert in your client’s extracurricular activities to enable you to not only accompany them, but to identify threats to their safety all while riding elephants or horses, scuba diving, skydiving, hunting, mountain biking, and so many more excursions. And an important point to keep in mind…If you know you are not qualified or skilled in any particular activity, learn when to partner up with someone who is or hire your own replacement for the activity in question.

     The reality is- You WILL, at some point in your career, find yourself in the presence of an awkward, heated family conversations and you might be asked to take a side. Now, you know its unprofessional to choose a side and you will have to find a diplomatic answer within seconds. You will see behaviors and listen to conversations  that will challenge your own personal and professional ethics. And again, learn when to be present, and when to make yourself scarce…You don’t have the luxury of an opinion…If you think you do, you most certainly find yourself on a plane headed home…Unemployed.

     The reality is- You will find yourself in challenging environments too. (I developed asthma working in Mumbai and Chris contracted cholera while working in the Middle East) You may get food or water poisoning, malaria, and even get worms from food. Making sure all your vaccinations are up to date and you have OTC meds with you will be commonplace. You will have to work with people who have little to no training or they have been trained differently than you. Some “professionals” in our industry are great with weapons and driving, but have no concept of controlling body odor! They speak 4 languages, but can’t drive a car. They can cook a 4-course  meal out of any cookbook from any resemblance of food they can find, but they can’t provide first-aid on an insect bite or gunshot wound.

     The reality is- People who come from different cultures and have different perspectives regarding punctuality, performance of their duties, and the common traits of professionalism, have no clue that every decision they make, from their clothing, to their language skills, to hygiene habits, to interpersonal skills, are all weighed and measured by the clients who would hire them.

     The reality is- Unless they have extensively worked in foreign countries or locations, many practitioners claim this type of experience having never operated under these circumstances. There are people who have done nothing more than stayed in a hotel in a country or had a layover in an airport, and then claim to have experience there. Travel with your client will come with time and you will, likely as not, find yourself slowly filling your passport with stamps from many foreign locales. But in the beginning, it will likely be close to home, short trips, and nothing terribly exciting. Patience is the key component in longevity with close protection.

     The reality is- True professionals will not let themselves be photographed by others and certainly would never photograph themselves while working. And they will not want to work with those who do. True professionals know the difference between ethics and etiquette and follow the rules of each. Doing anything to compromise your client’s business or personal privacy is not just a mistake, it is a catastrophic attack on our industry and our collective ability to earn a living in it. True professionals will know how to dress for any occasion their clients may invite them into and know how to negotiate with the client to avoid unsafe activities and conditions. True professionals will know how to do one hundred things, while in the active company of their client, that will never be acknowledged or appreciated by the client, and a thousand things near their client that will never even be seen or known…Because it’s NOT about you. Never was, isn’t now, never will be.

     The reality is- If you seek personal public recognition in this industry for the delicate function you are being paid to perform, if you are seeking a smooth, cushy job, if you crave personal validation, desperately need the praises of your colleagues, if Hollywood has indelibly imprinted its version of EP on you…Make no mistake…you have picked the wrong career field.

     However, if you have a high sense of honor, professionalism, discretion, integrity, and patience, Welcome! If you take a deep personal pride in a job well done, come join us! Centuries of protectors came before us and lived by a strict code. The Samurai, The Roman Praetorian, The Varangian Guard, to name just a few, are examples of those who truly understood and abided by a Code and provided unquestionably stalwart and unwavering protection and safety for those entrusted to them. There is no greater honor than to provide protection, safety, security, and peace of mind to those who depend on us most!

Women in the Executive Protection Industry/Female Bodyguards

business-woman

Anyone who has read my articles knows that I base most of them on questions or inquiries from those professionals who either offer good and accurate advice or from those who ask for it.

First, I prefer placing female bodyguards with female clients or their children for the client’s comfort or peace of mind. Some males are easily suited to this task but the client may simply think that a male does not belong in constant close proximity and occasionally in isolated private settings with the kids or a client’s wife. This can be equally true with female bodyguards and male clients but the concern of inappropriate behavior with the children dissolves when a female is placed with them. Remember, it’s always up to the client.

The most active topics to come through my office are all related to females in the Executive Protection industry. As a female bodyguard, as a business owner and as the founder of a successful training academy exclusive to females in the Personal Protection Industry, I will address a few of the more popular statements I am routinely tasked with arguing against.

“A female bodyguard/CPO is better than a male bodyguard/CPO”

Your gender doesn’t make you better in this profession. What allows you to outperform a colleague or be more suited to a specific task is how well you meet or can adapt to a client’s specific security needs. In our case, the security needs that a client may have might be provided by a female, male, canine or even a machine.

“It is very hard for a woman to break into this industry”

Well, it is also difficult for a male to break into this industry. Training, experience, personality, knowledge of how to dress, how to drive and a really well-polished CV mean nothing if you believe that you have some preordained right to be here. Both women and men alike will be passed over equally if they lack humility, charm, manners, couth, education, social polish or real-world experience. Which of these is most important?

“It is hard to find a job”

Keep in mind that the market for female bodyguards has historically been smaller which means you have to compete harder to get the job.

It is worth mentioning that in cases where security is needed for females and kids, many clients are looking for not just female bodyguards but feminine looking females to place next to their wife, sister or daughter so if you are a female with a very harsh or more masculine appearance, you reduce your chances of being hired. And if a male appears too feminine or too “cute” or even too “handsome” he may not be hired either. You see, it is not your gender, it is the appearance you choose to reflect to your client, and it is your client’s perception you must cater to in order to get hired.

Additionally, my records show that a majority of females who want to break into the industry seem to be older than 40 years of age. It seems that many women who are retired Law Enforcement or military are looking to get into the private security industry. The fact is that unless you are applying for a Nanny position, most clients are looking for 25 to 35-year-old female bodyguard with at least 5 years of experience. So at 38 to 40 with no experience, men and women alike stand less of a chance against a younger experienced female bodyguard.

Finally, among those women who complain that they can’t find a job, a vast majority of them do not have what it takes to be hired. Having a large database of female candidates and qualified bodyguards allows me to compare them to each other. Here is what I found out of 400 applications:

Some don’t have a passport. Some don’t have a local State license and can’t drive. Some have no firearms license or experience with anything mechanical.

Some are waiting to apply for licenses as they are interviewed and being hired by a client or a company.

Understand that if you don’t have the licenses or other qualifications, you will never be considered for a position, so act in advance. And if you make a misstatement of facts to get hired, you will get fired and never hired again.

Many female candidates are not willing to relocate due to being married with kids. Although a male bodyguard can leave his wife and kids behind, it is traditionally harder and less socially acceptable for a female bodyguard to do so. Many women in the U.S. left to fight in the Gulf War in 2002. The practice of the Father staying behind became acceptable there and the trend quickly spread to other countries.

Some women practice the outward arrogance associated with a man’s success when they have a couple of good assignments and don’t recognize when this attitude is rejected by the client or colleagues. This is a problem with the men too so again, no difference.

The result is, if you rub the placement company or client the wrong way, your CV goes in the trash. Turn down too many offers due to money or other issues and we will stop calling. If you don’t have a verifiable track record and reputation, you cannot make demands. Fail to answer when we call with an offer, we will not call back……ever.

“Female bodyguards are paid less”

From my experience both personally being an operative and placing female bodyguards with other companies or clients I highly disagree with this. I have always been paid the same as the rest of the team and even more than the rest of the team when my performance or qualifications were measured against theirs.

In closing, we need to clarify and understand four things:

1)        If you are making less than your colleagues, male or female, remember that you agreed to the terms of your employment. It was your choice.

2)        If you don’t know how to ‘’sell’’ your skillset then you have missed something in your professional training. Go back to the basics and learn how to respond to a contract offer.

3)        If you are a beginner, you may have to agree to a lower rate in order to build up your experience and work portfolio. If you do your job, you will progress.

4)        Because of the nature of the services needed, some team members may work fewer hours than the rest of the team, therefore they may be paid less. If you are a female bodyguard working with the kids for 6 hours a day, you cannot compare your position with another bodyguard that works for 10 hours driving the car or standing next to the client. If you are doing equal work on equal ground, you should argue for equal pay and equal treatment. If you don’t like the terms, don’t take the job. If you find out after you accept a position that you are paid less, chalk it up to a lesson learned and don’t make the mistake next time.

The demand for female bodyguards has increased steadily over the last decade. If you are not working or not earning what you think you are worth, ask yourself the following:

-What kind of experience do I have?

-What education do I have?

-Does my personality, loyalty, integrity, knowledge, skill, and ability add to the client’s needs or solutions?

-How does my CV measure up against the other candidates interviewing for a position?

If you need a professional assessment of your CV or even your image or need to add to your skillset, go to our website. There is guidance there to help you.

Remember, ladies:

You are equal in your ability to protect a person from the threat of another but the opportunity to perform will be based on a human being assessing your value to the effort. What are you doing to increase your value to the person that needs what you offer?

 

Denida Zinxhiria

Founder & CEO

Athena Worldwide LLC

Athena Academy 

Nannyguards

http://www.athenaworldwide.com

http://www.nannyguards.com

 

What kind of a security business leader are you?

Over the last 10 years, I have written a few hundred articles and granted interviews related to protective work within our industry. I have almost always addressed topics of interest from the perspective of a Close Protection Operative or directed advice or opinions toward the CPO.

As threats change with the times, the topics of discussion must change and occasionally we have to address an old topic from a fresh perspective. This article is directed to the security company Owner or Manager and addresses a more mundane yet equally important topic: INTEGRITY.

What many company owners and managers will tell you they are looking for when hiring someone to work for them (and represent their companies), is loyalty, dedication, hard-working, punctual, positive attitude, team player, ethical, honest, law-abiding, and professional. It shouldn’t be surprising but many employees are looking for the same qualities in a company’s top leaders.

Most of us as Managers, CEO’s, CFO’s, COO’s, or other Owners fail to remember that when our company is awarded a contract and we hire people to work for us, our organization’s integrity is judged by, and dependent upon our employees.  So as important as they are to us, why did they suddenly resign?

Most successful protection organizations are managed by company Owners, Managers, or CEOs who have been operatives at some point in their careers, so it should be hard to understand how they would neglect their employees, but it does happen all the time, and I do understand.

Below I will try to point out some issues that allow for a toxic work environment for both employers and employees which leads to turnover and poor loyalty.

Each company has its own vision and goal. The question is: are you as the creator or guardian of that vision as loyal to it today as you were on day one? Are you loyal to the people who work for you, to what your company represents, to the profession? Or are you ‘’bending’’ your own work ethic or clouding your company’s vision for that monthly check? Great operatives sometimes work for organizations that have cut corners, lagged behind in paying their employees, failed to support their employees, siding instead with the client, and forcing employees to quit before it was time to give them a raise. If you think that your employees won’t quit and inform everyone they know (including your competitors), about your conduct, you are wrong.

Are you on time with your responsibilities toward the people that work for you? Are they getting paid for their working hours/days expenses and benefits on time? “I HAVEN’T BEEN PAID BY THE CLIENT YET” is not an excuse for not paying your operatives on time. Operating a business and hiring people means you have a specific amount of capital you must set aside to insure payroll. Failing to achieve payroll independence probably means you are mismanaging your profits and maybe your company. Do you return phone calls promptly? Do you promise performance raises at 6 months of employment and then wait for the employee to beg you for it at 7 months?

Are you honest regarding employment contracts? There are companies that practice “Shadow Contracting”, which uses two sets of terms: one for the clients and one for the operatives. The difference between the two is the services promised to the client within the terms of service and what the operative believes they are signing up for in pay, working conditions, risk, and support. In most cases, the client is unaware of this.

Additionally, when you hire a CPO, you informed them about the initial threat assessment, so until they get their foot in the door and deal in real-time with the client and his environment and do their own assessment they have to rely on what you know. As we know, in our line of work, the threat level is, in part, what sets the cost for our services. Some organizations will not inform an operative of the real threat level in order to pay the operative less.

Are you a law-abiding professional? Unfortunately, we have seen people with criminal records running security businesses or Managers who don’t mind hiring employees who have prior problems with the law or regulatory authorities, who add them to their company administration or to their CP teams.

These decisions initially affect the CP effort but quickly destroy the trust and loyalty in the organization as a whole and eventually the Client relationship.

Are you a team player? I have heard the phrase “I want you to see our company as your family”, many times.  This is a hollow statement because:

  • They already have a family.
  • They are usually under a contract with a time limit
  • They will never feel like family when your family and friends are in all of the key positions or in charge of the operations.

As a business owner, manager, or CEO you have to think ahead and take care of your people. Some contracts require assignments in distant cities or other countries. Those people, who work for you, protect your client, and basically make money for you are away from their homes and families, possibly in a different culture, unfriendly country, or in a domestic environment that tests their patience, fidelity, fitness, and temperament.  Are you focusing on what the CP needs to succeed 20 or 30 or 60 or 90 days into their assignment? Are you watching for complacency and prepared to replace or rotate your CPOs if complacency or boredom becomes apparent? Did you remember to add this possibility in the client’s contract and explain that the CPO the client starts with may not be the one they end up with?

Do you regularly check to ensure that your CPOs do not exceed 12 hours a day in service and that they receive proper time for rest or rehabilitation or training or fitness? Did you put these terms into the contract? Did you secure a retainer?

Recently, I was made aware of a female CPO that took an assignment in a country she had not worked in before. She took the assignment with a signed contract which she was awarded because of her experience working with and protecting children. She was promised a weekly bi-weekly paycheck, time off, 10-hour days, food, lodging, travel, and other allowance “reimbursements” and provided needed equipment. Within 30 days, she was behind 2 paychecks, out of personal money due to not being reimbursed, was working 18 hours a day, was being berated daily by the client’s wife, not allowed to discipline or correct a spoiled child, and was not accustomed to the local exotic diet which was her only source of food, resulting in her being sick and undernourished much of the time she was in the country.  Additionally, she was not able to leave once she decided to do so and had to work an additional 4 months before finally being paid an adequate amount of money to allow her to “escape”. She has not yet been paid the balance of what is owed her and has no legal means of demanding or recovering her earnings. The company is still in business and continues its practices. It has no loyalty and the internet is now peppered with negative comments about it.

If you see fallacies in your corporate hiring and management practices or are experiencing a high turnover in CPOs or your management staff, spend some money on a private consultant. They can evaluate your practices for far less than what you are losing in lost contracts and overtime or training costs due to employee turnover. Having the right people working for your company and staying with you for a long time is the best investment you can do.

End of the day, while you are running your own security firm take some time to remember where you came from and guard your reputation within the industry.

Denida Zinxhiria

Founder & CEO

Athena Worldwide

Athena Academy 

Nannyguards

www.athenaacademy.com

www.nannyguards.com

Is a security detail enough?

Personal Protection has always been viewed as a physical or tangible thing that could be measured by effort and labor put into creating and maintaining a program. Since the Internet first allowed for the publishing and dispersal of personal information, the public has obliged the technology by accessing and downloading billions of terabytes of information containing personal sensitive information.

If you find it necessary to carry a firearm and build a protection team around your client you should give the same attention to simple ways of educating your client and his/her close family and working circle regarding simple security awareness tips.

We are not suggesting you have to train them as security professionals but just giving them the basic education and information regarding security and safety awareness could make it easier to protect them.

The reason I wrote this article today was because of something that came to my attention while I was surfing online.

I came across an article regarding a 17 year old boy based somewhere in America who has became a ‘’living legend’’ in social medias because of his provocative pictures and comments on on-line networking sites, where he poses with golden pens, packs of $10.000 bills etc. Doing a little research on his profile and crossing information here and there, I discovered that the kid is from a very wealthy family. What made me think seriously about this kid was how something like this could expose him and his family to the wrong attention.

It took me around 25 min to locate this kid and get good information regarding his identity and location so I wanted to test to see how much it would take for someone not in the security industry to find him using information found online. It took less than 2 hours for a 22 year old who has nothing to do with security to gather good Intel on this kid, using the pictures and information he had posted on his networking sites.

With all the information provided online It doesn’t take an expert or even a person related to the security industry to be able to find out about someone.

We have all seen examples like this one from other celebrity kids, or from the children of very affluent CEO’s or Politicians who have fallen into the trap of social media posting including pornography. What these kids and even their parents don’t consider is that the sophistication of the criminal has developed with the technology of the internet itself. A simple photo of a person by a tree could lead to the identification of the person’s address because of the shape or species of the tree or maybe because of the license plate of a car parked in a driveway across the street, visible in the corner of the photo.

So the question is: “Are you aware of your exposure through the information posted on yours or your children’s networking sites?”

Now I will ask the same question to all Security Professionals. Not only do you need to consider your client’s exposure but have you considered your own? As ridiculous as it seems, there are actually “Body Guard” companies that publish photos of their clients and even their agents on their company websites. And more ridiculous is the client’s agreeing to it.

Have you taken the time to sit down with your client and explain what he/she can do to avoid not being exposed? We are aware that not all clients will sit down and listen to your professional suggestions regarding their safety however they hired you because you have an experience and expertise on a specific matter, ‘’SAFETY’’, and you are there not only to provide a body but also provide consultation and suggestions that are addressed to lower the threat level.

Nobody wants to live in fear, and for sure no one will feel comfortable with the idea of his/her children being in danger, so address your professional concerns regarding safety to your clients. Be polite, be logical, avoid difficult professional terms and explain to them in simple words why a specific habit that they find harmless can be very dangerous for them. Not all will listen and practice what you suggest, but even if 1 out of 10 clients do as you suggested it will be a progress. Of course there will always be information leaked intentionally or unintentionally that will give away information. The goal is to reduce the negative effects of the practice thus making your job easier.

 

Denida Zinxhiria

Founder & Worldwide Director

Athena Academy 

Nannyguards

http://www.athenaacademy.com

http://www.nannyguards.com