marketing for security

A website isn’t just about flashy graphics, big promises, or a few selling words. It’s so much more than that. And while your site might look fine to you, if it’s not optimized for visibility, credibility, and conversion, you could be losing business every single day.

At Mellon360° Marketing for Security, we know this industry inside and out. We also know many colleagues started their companies from scratch, often on a shoestring budget, building their own websites on no-code platforms. And that’s okay, many of us began that way. But at some point, you need to take your online presence seriously and get it right. We’re here to show you how, and that’s why we’re offering a FREE website audit to 3 selected security companies.

This is your chance to discover what’s hurting your website’s conversion and how to fix it. Find out about:
✅ Hidden SEO issues
✅ Site speed & mobile-friendliness
✅ How well your services are showcased
✅ Credibility signals
✅ Content audit
✅ Legal compliance audit
✅ Actionable tips to fix what’s costing you leads

👉 To apply, visit https://mellon360.com/contact/, fill in your contact information, and in the Message field include your website link with the text “Website Audit.” Please note: all interested companies must submit their website link by September 5th to be considered.

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Join us for our first free webinar with Mellon360° Marketing For Security! Do you want to learn how to market yourself properly in the security industry and go from Connections to Contracts? Mellon360° Marketing For Security is hosting a FREE 3-hour webinar on a topic that’s often overlooked—or misused—in our industry:

Marketing for Security Professionals
📅 July 6th, 2025
🕛 11:00 AM PST
💻 Virtual

This session is designed specifically for professionals in physical or cybersecurity, as well as those transitioning from military or law enforcement roles.

At Mellon360° Marketing for Security, we specialize in branding and marketing exclusively for the security industry and we’re committed to helping our fellow professionals grow their careers and businesses.

Course Description:
This webinar will help security professionals navigate the fine line between OPSEC, confidentiality, and effective self-promotion without compromising discretion.

We’ll cover the most common marketing and communication mistakes that can damage credibility or cross professional boundaries. You’ll learn how to build a trusted presence (especially on LinkedIn), how to use modern marketing tools in a strategic and ethical way, and gain practical tips on resume writing, event networking, and more to help you attract the right clients, employers, and collaborators.

Whether you’re in executive protection, risk management, intelligence, or cybersecurity, this session will help you communicate your value in a way that’s visible, professional, and aligned with the standards of our industry.

This webinar is free to attend (we don’t want your hard-earned money—buy yourself a coffee and join us!), but space is limited to just 20 participants.

Reserve your spot early! Visit https://mellon360.com/contact/, fill out the contact form, and mention “Marketing Webinar” in the message section.